This is a bittersweet post… you may have seen a post in the last couple of days from Skirt Sports. The company is having a big finish line sale. They are calling it the Finish Line sale because this could be the end of the company as we all know it.
The company was started by Nicole DeBoom, former Ironman champion 15 years ago. She created the brand with the goal of making a line of cute, flattering, high-performance running apparel for women. And, she did just that. Nicole and her team created something awesome and special with Skirt Sports.
Through the years, Skirt Sports has made amazing, beautiful skirts and other athletic clothes for women of all shapes and sizes. The company then became more than just a brand of clothing. An entire Skirt Sports community of women was born through the Ambassador program in 2012. It grew through the years to become a supportive forum for Skirt Sports sisters all over the world!
In 2014, I was invited to join the Skirt Sports Ambassador family. From that moment on, I lived Skirt Sports throughout my running journey. I have been blessed to have met some amazing women as an Ambassador, some of whom I have even met in person at race events. The Ambassador sisterhood is an amazing thing, it’s a group I can trust and we talk about just about everything. It’s a connection that’s like no other.
With the impending end, or sale of the Skirt Sports brand, this will change some things for me and many other Skirt Sports sisters. No one knows what may happen in the coming months, it would be nice if someone purchased it and maintained the quality and awesomeness of the brand, but who knows if that’s even possible. Nonetheless, it likely won’t be the company that we know and love right now.
If you love Skirt Sports, this is your chance to stock up. Everything is on sale on the website until it’s gone. Feel free to leave any love or memories of Skirt Sports on this post or over on the Skirt Sports Facebook page. I know Nicole and everyone will appreciate it!